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The WorthPitching blog.

Guides for founders and sellers doing their own outbound: who to pitch, when, and what to say first. Backed by real lookup data.

Latest articles

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  Sales basics·Oct 25, 2026·7 min read

  SDR Meaning: What Is an SDR in Sales and What Do They Do?

  SDR means sales development representative: the person who finds and qualifies new leads before a sale. What they do each day, how they differ from BDRs and AEs, and what they need to do it well.

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  Outbound·Oct 25, 2026·8 min read

  Cold Email Templates: 7 That Start With a Real Reason to Talk

  Seven cold email templates built on a real trigger: new sales hires, a new tool, ad spend, a pricing change. Copy them, plus the 4-line structure and the follow-up that gets replies.

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  Timing·Oct 25, 2026·8 min read

  Buying Signals: 8 Public Signs a Company Is Ready to Buy

  Buying signals are public changes that show a company may buy soon: sales hiring, new tools, ad launches, pricing changes. The 8 worth watching, where to find each, and what we saw across 52 SaaS companies.